The mistake Target made by removing Pride items

(CNN) — Earlier this week, big-box chain Target announced it would be removing some of its merchandise celebrating Pride Month after the company and its employees were targeted by what has been described as a “volatile” anti-LGTBQ campaign.

“Since introducing this year’s collection,” the national retailer said in a statement, “we’ve experienced threats impacting our team members’ sense of safety and well-being while at work. Given these volatile circumstances, we are making adjustments to our plans, including removing items that have been at the center of the most significant confrontational behavior.”